The graduates of the Department of Fashion Design at Shenkar College of Engineering and Design, one of the leading fashion colleges in Israel, presented their final collections on the catwalk in Tel Aviv recently. The 40 graduates were joined by leading fashion figures, celebrities, their families and friends -- all of whom came to get a glimpse of the next generation of fashion designers.
Alongside the spectacular collections, featuring a wide range of styles from futuristic to sporty, was fashion designer Noa Raviv’s entry, “Hard Copy,” which captured the hearts of the judges and won the award for Best Collection, as well as the 2014 Finy Leitersdorf Prize, named for a legendary Israeli fashion and costume designer..
“Hard Copy” is a seven-piece dress collection featuring black-and-white ruffled fabrics and grid-like patterns that form voluminous shapes. The collection includes a stunning black dress that incorporates a 3D printed, multi-material element created on the Objet500 Connex3 Color Multi-material 3D Printer by Stratasys.
The “Hard Copy” collection, designed by Shenkar graduate Noa Raviv. Black dress 3D printed element produced on the Objet500 Connex3 Color Multi-material 3D Printer by Stratasys. Photography by Rafi Daloya.
To see the collection, we invite you to watch the video.
“Hard Copy” was influenced by Raviv’s exploration of classical Greek sculpture and the value of an original object in an era of duplication and replication. Using 3D software, Raviv created designs featuring imperfect digital images and distorted grid patterns that are impossible to produce using conventional methods. The final non-symmetrical 3D piece was 3D printed with Rigid Opaque (VeroWhite and VeroBlackPlus) 3D printing materials in one simultaneous print job, and then stitched onto the dress to create a kind of optical illusion between 2D and 3D patterns.
Stratasys Connex Multi-material 3D printed piece, designed by Noa Raviv for the Shenkar Graduates 2014 Fashion Show. Photography by Rafi Daloya.
“These objects cannot be produced in reality. They exist only in the virtual space,” said Raviv. “The tension between the real and the virtual, between 2D and 3D inspired me to create this collection.”
Raviv went even further and also incorporated 3D printed shoes in her collection.
“Stratasys is dedicated to the promotion, development and support of artists and designers exploring the possibilities of 3D printing and with our experience, we help them to stretch the creative envelope and innovate,” said Naomi Kaempfer, Stratasys Creative Director for Art and Fashion Design. “Beyond the technical advantages, 3D printing opens up a world of possibilities for new aesthetic realms and dialog with the digital information age. The language created by these technologies relates both to the traditional axioms of art and design as well as opens up doors to the yet evolving new world reality of the digital landscape.”
The Stratasys Blog will continue to follow Raviv and see how she uses her creative talent in the exciting world of fashion in combination with 3D printing. Her next stop is the 3D Printshow in London, where Raviv is nominated as fashion designer of the year.